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INTEGRATED

INTELLECTUAL PROPERTY SERVICES

We provide customized solutions relating to patents, trademarks, industrial designs, copyrights and trade secrets.

LEARN MORE

layer1-background

INTEGRATED

INTELLECTUAL PROPERTY SERVICES

We provide customized solutions relating to patents, trademarks, industrial designs, copyrights and trade secrets.

LEARN MORE

layer1-background

INTEGRATED

INTELLECTUAL PROPERTY SERVICES

We provide customized solutions relating to patents, trademarks, industrial designs, copyrights and trade secrets.

LEARN MORE

Welcome To PINTAS


INTELLECTUAL PROPERTY: TODAY'S ASSETS, TOMORROW'S VALUES

PINTAS is a company specializing in the creation, protection and globalization of intellectual property rights in Asean countries and beyond. PINTAS stands for Protection of Intellectual Assets.
Our company's single-minded mission is to help you realize the value of your intellectual assets in the most effective and efficient ways.

   

INTEGRATED INTELLECTUAL PROPERTY SERVICES


We provide customized solutions relating to patents, trademarks, industrial designs and copyrights.



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Protects distinctive signs which identify certain goods or services

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Protects original expressions of ideas reduced to material forms

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Upcoming Seminar : Intellectual Property In The Digital Era - Techné@PSDC



Are you looking for ways to make your business more valuable through Intellectual Property (IP)?

Join our public seminar on where we will share with you the IP Strategies of Google and how tech venture can create value through IP rights.

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16 May, 2019
Blog Newsletters Articles IPotential

Gaming accessibility is finally moving forward.

A few months ago, Microsoft launched the Xbox Adaptive Controller for disabled gamers. The device has impacted the lives of many already, but it seems like Microsoft wants to take accessible gaming even further. Today, LetsGoDigital spotted a patent which incorporates a Braille panel into an Xbox Elite Wireless Controller.

The Braille panel in the back seems to constantly adjust itself, so that gamers who are blind or have other visual impairments can read the text through the back of the controller. That's not all though, the patent says that the controller will also be able to convert speech to Braille, allowing users to communicate in chat or when they're livestreaming.

Intellectual Property

The World Intellectual Property patent goes into great detail about other features as well. For example, there are six Xbox Elite Controller-like paddles in the back which can be used for a variety of functions.

The Xbox Adaptive Controller was a welcome surprise, so there's hope that the Xbox Braille controller makes its way to consumers one day. We know a lot of gamers who have visual disabilities and this would help them immensely. However, keep in mind that just because there's a patent, it doesn't mean that it'll be manufactured. The controller has to work and pass through a number of tests first.

source:https://www.windowscentral.com/microsoft-patents-xbox-braille-controller-visually-impaired-gamers

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剃须是一种生活习惯、态度以及尊重形象的行为。根据估计,男性一生中至少会剃须10000次,每一次剃须都会来回170次,所以剃须刀是男性日常生活中的必备品。在使用过程中剃须刀直接与人体有皮肤亲密接触,卫生与安全均是重要考量。

1901年,第一个“安全剃须刀”申请专利后,吉列 (Gillette)一直都是剃须刀领头。吉列创办至今已有100多年历史,它投入百万美元在产品研发以及行销上,并占领110亿美元的男性剃须刀多数市场份额。吉列在市场上的领头地位以及丰润的利润吸引宝洁公司(Procter & Gamble)在2005年以570亿美元收购。

这百年,吉列不间断研发新产品并运用专利保护,让其保持剃须刀市场的主导位子。就以吉列的锋隐(Fusion)剃须刀为例,它有超过30项的专利保护,当中包括刀片几何形状与制造、刀片涂层、刀片架、枢轴机制、刀片架组件连接和剃刀片架的分配器等等。

图(一)吉列锋隐剃须刀的专利保护



图(二)吉列锋隐剃须刀的专利细节



从图一与图二可见,吉列锋隐剃须刀的几个特点都各别由几项专利来保护。即使剃须刀只是一个很小的产品,但是以吉列远见的策略,它不放过任何可以保护的部分,实行其专利包围策略,保障其品牌未来。

吉列拥有全球80%的剃须刀与刀片的市场占有额,并享受着80%的利润。吉列成功的两个主要原因是其商业模式与专利包围策略。吉列以送剃须刀的方式让消费者在刀片上消费,并赚取利润。如此精明的商业模式当然需要专利的包围策略才能确保万无一失,把竞争对手排除在外。

所以,产品或技术还没有发布前都必须以专利保护,借此才能避免遭到诉讼或是在侵权诉讼中得到胜利优势。 专利是商家与发明人对其发明及创新的主要保障。通过专利权所提供的合法障碍,商家门可投入资金创新技术产品。有了专利权所赋予的合法排他权,商家们在其发明创新受到非法抄袭之际,针对防冒者或终端客户享有更大的市场谈判筹码,进而保卫公司对发明创新的投资,企业的盈利以及市场占有额。 下期,将会进一步探讨如何通过知识产权保护其市场以及其商标策略。



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AWARDED FOR EXCELLENCE



Malaysia Best Intellectual Property Agent 2012

by MyIPO 



The world's top 1000 patent firms for years 2013, 2014, 2015, 2016, 2017 and 2018

by IAM magazine - Globe Business Media Group 



Patent Prosecution Ranking for Malaysia

by Managing Intellectual Property IP STARS 

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