| Topic | "PROTECTING YOUR IDEAS"-
Intellectual Property And Its Relevance
To SME Businesses And Marketers | | Objectives | Malaysia has entered into a globalized knowledge-based economy. To survive and remain competitive in the competitive international market, it is important for SME's and especially marketers to protect the ideas and to adopt a compatible Intellectual Property Protection Strategy
| | Speakers | Lok Choon Hong, LLB (Hons) Malaya, LLM (Cambridge); Registered Patent Malaysia, Trademark, Industrial Design Agents, Advocate and Solicitor, Supreme Court of Singapore, Advocate & Solicitor, High Court of Malaya. Bryan Lo, MBA, Chartered Marketer, Certified Financial Planner | | Date | 28th July 2007 | | Time | 3.00pm - 6.00pm | | Venue | 3rd Floor Wisma Sabah, Kota Kinabalu, Sabah | | Organiser | The Chartered Institute of Marketing, Malaysia | Visitor Admission
| Attendance is free but prior confirmation is required as seats are limited |
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